By Ann Binnie. I feel the urge to make a “statement of the bleeding obvious”, or at least start a bit of a dialogue about what may, or may not be, self evident. What’s pushed me over from inertia to action – putting digit to keyboard – is the sloppiness with which these terms are […]
Read More ›
When we launched Tovera Consulting it was with a vision to offer more than a traditional corporate brand and reputation consultancy. Recognising that whilst most of our research and advice would inform brand positioning, reputation management and corporate communications strategies, our experience also told us that sometimes, building reputation isn’t always about a communications outcome. […]
Read More ›
Taken from a recent ‘Reputation Resilience Report’ from the law firm Schillings which reports into the resilience of corporate reputation from the perspectives of the equity analysts, private equity funds and institutional fund managers whose opinions and reviews have the biggest direct impact on corporate valuation of any stakeholder group. These are the summary must-dos: […]
Read More ›